Grow your blog, strategically.

Become an expert in blog SEO, marketing and content strategy with lessons taught by a marketing agency pro. 🤓

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Hi! I'm glad you're here.

I love building fun, informative and actionable courses for bloggers just like you.

By "actionable" courses, I mean a course where you can dive in, digest the material and immediately get to work implementing the strategies and tactics I teach right away.

I don't wax poetic about theory - I'm all about sharing REAL knowledge to help you succeed.

How do I know? Because I did it myself.

I started my blog as a hobby, with no idea how to monetize it... or even that people DID monetize their blogs! Within 6 months of implementing the things I was learning, I made a profit.

Within a year, I had almost matched my corporate income with my blog and freelance business - all while working my full-time job and volunteer job!

Crazy, huh?!

It's totally possible. I know it is because I've been where you are, doubtful that your idea or dream could turn into a profitable, sustainable business.

I'm here to introduce you to a better way of blogging.

I take everything I've learned and bundle it up into easy-to-follow video lessons that are short, to-the-point and focused on RESULTS.

Save yourself a bunch of time and get on the fast-track to a profitable blog today.

- Michelle Martin,

Founder of (and self-confessed digital nerd)

"Michelle made the process of starting a new blog much less intimidating and way more fun!"

- Jenica,

"You really helped me finally understand SEO! Thank you! 😃"

- Melissa,

I'm Michelle, an ad agency copywriter + SEO nerd.

I've worked in marketing agencies for over 6 years now as a brand strategist, copywriter, content strategist and digital project manager. I'm also a freelance SEO content writer. I know a thang or two about websites, mmk.

With my years of experience writing for the web, I know how to drive traffic and conversions.

I approach blogging from a marketing lens first, and a creator's lens second.

We marketers love experiments, you see.

We tinker with calls to action, A/B testing, conversion rate optimization, SEO ranking, and so much more.

We even have a saying: "If it ain't broke, test it anyway."

Ha ha ha.

But seriously, I have tested and tweaked countless strategies to grow my blog and by doing that, I learned what works, and what's just a waste of time. I love blogging and online business. I mean, finally a job I can wear my PJs to, am I right?